This past week I was named one of Murray State University's Top 22 Under 40 Young Alumni, an honor that I am very excited to receive.
Introducing: Sleepy Eyes Todd
Thoroughbred stallions retire with the goal to produce the next champion. Sleepy Eyes Todd is a new stallion in Indiana looking to change the industry.
Discussing Careers in the Equine Industry
I was honored to be asked to speak at St. Mary of the Woods College on Friday, January 29, during their Mane Event, a special gathering focused on careers in the equine industry. This was the second time I've attended the event, and I love the excitement that the staff builds with the students to learn about life after college.
Holiday Happiness and New Year Hopes
As the temperatures continue to drop and year-end deadlines wrap up, it’s always a time for reflection and gratitude for the past year. I would like to send warm wishes for a happy holiday season and positive vibes for a successful new year to all her clients and fellow equine industry professionals.
Podcast: How to Write a Press Release That Gets Noticed
Last month I was contacted by Denise Alvarez, owner of Stormlily Marketing, because she was intrigued by my last press release I wrote for the American Horse Publications mailing list touting my successful AHP Seminar. She invited me to speak on her podcast (How to Market Your Horse Business) about how to write a press … Continue reading Podcast: How to Write a Press Release That Gets Noticed
When Government Regulates the Horse Industry…
When asked by the Equine Chronicle, it seems like it could be a relatively easy next step: regulate horse racing nationally, regulate the performance horse industry next. But could government oversight of the performance horse industry (shows, rodeos, expositions) be the next step?
Arszman Gracious in Earning Two AHP Awards
I have had the opportunity to write for so many wonderful editors, speak with inspiring sources and work with such passionate people, it is what drives me to continue in this business.
Press Release: Indiana-bred Yearlings Hit Record at Keeneland September Yearling Sale
Over the course of the Keeneland September Yearling Sale, all 10 Indiana-bred yearlings consigned to the sale went home to new barns and new destinations. The sale, which was breaking records before the second week was complete, saw the total for Indiana-bred yearlings selling totaling $483,500, a record in recent years. Hip 829, a filly … Continue reading Press Release: Indiana-bred Yearlings Hit Record at Keeneland September Yearling Sale
2021 AHP Back in the Saddle Seminar Wrap Up
After a 28-month sabbatical, the equine media industry's best finally gathered for the 2021 American Horse Publications Seminar, aptly titled "Back in the Saddle" in Irving, Texas, Sept. 16-19. It was a weekend so many of us look forward to because it's not only one to celebrate our industry, but also a great way to … Continue reading 2021 AHP Back in the Saddle Seminar Wrap Up
Equestrian Professional: Better Marketing, Better Business
I love working with horse people and helping them grow their business and their outreach, which is why I'm proud to be a contributor with EquestrianProfessional.com! Elisabeth McMillan has spent years honing business tips, strategy and marketing concepts for the small business owner and equine-related businesses. She's an innovator and originator of being an Equestrian … Continue reading Equestrian Professional: Better Marketing, Better Business
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