Fulfilling a passion of supporting the horse industry and sharing that passion with others, Megan Arszman has joined the team at the American Horse Council (AHC) and the AHC Foundation as their Marketing and Communications Specialist. An accomplished creative professional with a proven track record in feature and copywriting, event coverage, social media management, marketing … Continue reading Arszman Joins AHC in Marketing and Communications Role
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Holiday Happiness and New Year Hopes
As the temperatures continue to drop and year-end deadlines wrap up, it’s always a time for reflection and gratitude for the past year. I would like to send warm wishes for a happy holiday season and positive vibes for a successful new year to all her clients and fellow equine industry professionals.
Podcast: How to Write a Press Release That Gets Noticed
Last month I was contacted by Denise Alvarez, owner of Stormlily Marketing, because she was intrigued by my last press release I wrote for the American Horse Publications mailing list touting my successful AHP Seminar. She invited me to speak on her podcast (How to Market Your Horse Business) about how to write a press … Continue reading Podcast: How to Write a Press Release That Gets Noticed
Working with Minnesota Horse Racing
While I am very proud of my home state and its bustling horse racing industry, I'm also proud to work with other states who are trying to help their horse racing industry gain traction, increase awareness and flourish. Since the start of 2021, I have been working with the Minnesota Racehorse Engagement Project (MnREP) on … Continue reading Working with Minnesota Horse Racing
Award-Winning Writer Megan Arszman Expands Services
Award-winning writer and editor Megan Arszman is proud to announce the expansion of her services via her independent communications company, MA Communications. On top of her ability to write attention-grabbing features, demystifying how-tos, and adrenaline pumping event coverage articles, she is also offering her experience as a marketing and communications expert to brands and businesses … Continue reading Award-Winning Writer Megan Arszman Expands Services
The Importance of Content for Promotion
In an age of maybe too much information floating around the Internet, it can be overwhelming for a business owner to know what to include in their website materials and social media campaign. Because they do not put out a publication or even an electronic newsletter, an owner might not think they need content on … Continue reading The Importance of Content for Promotion
Arszman to Speak at AQHA Racing Summit
Award-winning freelance writer and social media marketer Megan Arszman travels to Los Alamitos, Calif., to speak about marketing for racetracks and racing groups at the 2018 American Quarter Horse Association Racing Summit on November 14-17. The Racing Summit is an educational event held in conjunction with the Bank of America Challenge Championships at Los Alamitos … Continue reading Arszman to Speak at AQHA Racing Summit